{"id":7151,"date":"2021-11-02T18:49:48","date_gmt":"2021-11-02T17:49:48","guid":{"rendered":"https:\/\/www.hoche-avocats.com\/?p=7151"},"modified":"2023-04-17T17:20:53","modified_gmt":"2023-04-17T15:20:53","slug":"hoche-avocats-advises-the-two-founding-directors-eric-renard-and-xavier-padovani-of-la-phoceenne-de-cosmetique-best-known-for-its-brands-le-petit-olivier-and-lovea-in-connection-with-the-acquisitio","status":"publish","type":"post","link":"https:\/\/www.hoche-avocats.com\/en\/hoche-avocats-advises-the-two-founding-directors-eric-renard-and-xavier-padovani-of-la-phoceenne-de-cosmetique-best-known-for-its-brands-le-petit-olivier-and-lovea-in-connection-with-the-acquisitio\/","title":{"rendered":"Hoche Avocats advises the two founding directors Eric Renard and Xavier Padovani of La Phoc\u00e9enne de Cosm\u00e9tique (best known for its brands Le Petit Olivier and Lovea), in connection with the acquisition of a stake by Azulis Capital together with BNP Paribas D\u00e9veloppement"},"content":{"rendered":"<p>In the context of this transaction, the two founding directors Eric Renard and Xavier Padovani of La Phoc\u00e9enne de Cosm\u00e9tique retain a large majority stake and associate the management team.<\/p>\n<p>Founded in 1996 by Eric Renard and Xavier Padovani, La Phoc\u00e9enne de Cosm\u00e9tique designs, formulates and distributes made in France natural hygiene and beauty products under the <strong>Le Petit Olivier and Lovea<\/strong> (acquired in 2018) brands. The Group currently has a product portfolio of nearly 155 references of soaps, shower gels, shampoos, skincare products and sunscreens made from natural ingredients.<\/p>\n<p>The company has built its development on a value proposition that combines product performance (effectiveness, comfort and sensoriality) with naturalness attributes (maximization of the proportion of natural ingredients, elimination of controversial substances) at affordable prices. The CSR policy, deeply rooted in the company&#8217;s DNA, is at the heart of the development strategy (sourcing of responsible and sustainable ingredients, local manufacturing, reduction and greening of packaging, protection of biodiversity, transparency approach).<\/p>\n<p>With 98 employees, the company has adopted a \u201cfabless\u201d model while integrating the key components of its value chain (R&amp;D: design\/formulation\/product testing, marketing, distribution and logistics). The products are distributed in supermarkets and on the Internet.<\/p>\n<p>Thanks to this partnership, La Phoc\u00e9enne de Cosm\u00e9tique intends to accelerate its development.<\/p>\n<p>* * *<\/p>\n<p>Founding directors and management\u2019s legal and tax counsel: <strong><em><u>Hoche Avocats<\/u><\/em><\/strong> \u2013 corporate: Grine Lahreche (partner), Audrey Szultz (associate) and Agathe Olivier (associate); tax: J\u00e9r\u00f4me Mas (partner) and Mina Bouharchich (associate).<\/p>\n<p>Azulis Capital and BNP Paribas D\u00e9veloppement\u2019s legal and tax counsel: <strong><em><u>Chammas &amp; Marcheteau<\/u><\/em><\/strong> \u2013 corporate: Pierre-Louis S\u00e9vegrand (partner) and Pierre Rougemond (associate); tax: Christophe Moreau (partner) and Morgan Toanen (associate).<\/p>\n<p>&nbsp;<\/p>\n<p><em><a href=\"https:\/\/www.hoche-avocats.com\/en\/cp-hoche-avocats-02-11-2021-en\/\" target=\"_blank\" rel=\"noopener\">PR &#8211; 2 november 2021<\/a><\/em><\/p>\n<p><em><a href=\"https:\/\/capitalfinance.lesechos.fr\/deals\/lbo\/le-petit-olivier-souvre-a-azulis-et-bnp-paribas-developpement-1359169\" target=\"_blank\" rel=\"noopener\">Capital finance \u2013 28 october 2021<\/a><\/em><\/p>\n<p><em><a href=\"https:\/\/www.fusacq.com\/buzz\/azulis-capital-investit-dans-la-phoceenne-de-cosmetique-a216435_fr_\" target=\"_blank\" rel=\"noopener\">Fusacq &#8211; 2 November<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the context of this transaction, the two founding directors Eric Renard and Xavier Padovani of La Phoc\u00e9enne de Cosm\u00e9tique retain a large majority stake and associate the management team. Founded in 1996 by Eric Renard and Xavier Padovani, La Phoc\u00e9enne de Cosm\u00e9tique designs, formulates and distributes made in France natural hygiene and beauty products [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-7151","post","type-post","status-publish","format-standard","hentry","category-track-record"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hoche Avocats advises the two founding directors Eric Renard and Xavier Padovani of La Phoc\u00e9enne de Cosm\u00e9tique (best known for its brands Le Petit Olivier and Lovea), in connection with the acquisition of a stake by Azulis Capital together with BNP Paribas D\u00e9veloppement - Hoche Avocats<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hoche-avocats.com\/en\/hoche-avocats-advises-the-two-founding-directors-eric-renard-and-xavier-padovani-of-la-phoceenne-de-cosmetique-best-known-for-its-brands-le-petit-olivier-and-lovea-in-connection-with-the-acquisitio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hoche Avocats advises the two founding directors Eric Renard and Xavier Padovani of La Phoc\u00e9enne de Cosm\u00e9tique (best known for its brands Le Petit Olivier and Lovea), in connection with the acquisition of a stake by Azulis Capital together with BNP Paribas D\u00e9veloppement - Hoche Avocats\" \/>\n<meta property=\"og:description\" content=\"In the context of this transaction, the two founding directors Eric Renard and Xavier Padovani of La Phoc\u00e9enne de Cosm\u00e9tique retain a large majority stake and associate the management team. 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