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Hoche Société d’Avocats and EBG hold a meeting on “Predictive Marketing”
What is predictive marketing ? What practice and what type of information from existing customer datasets to determine a pattern can predict future outcomes and trends?
With the contribution of Régis Carral partner at Hoche Société d’Avocats and Frédéric Guénin, counsel at Hoche Société d’avocats.